The Evolution of our Planet’s Life and the Last Revolution to Save Us as Humans Beings

Revolution Movie

 

We honor and admire author Rod Stewart’s remarkable journey of courage and determination changed from its original mission to save the world’s sharks, into a fight for life, that of humankind.

In an effort to protect them, award winning filmmaker Rod Stewart teamed up with renegade conservationist Paul Watson of the Sea Shepherd Conservation Society. The adventure started with a battle between the Ocean Warrior and shark poachers in Guatemala, resulting in several pirate boat rammings, corrupt court systems, and attempted murder charges, forcing them to flee for their lives.

Through such an exploration, biologistphotographer, and conservationist Rod Stewart discovered these magnificent creatures have gone from predator to prey, and despite surviving the earth’s history of mass extinctions, they could easily be wiped out with a few years of human greed.

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Want to Inspire and Encourage Innovation? You Need to Invest in New Green Jobs and Skills

Investing in New Green Jobs and Skills

 

Green jobs” are defined as “jobs that reduce the environmental impact of enterprises and economic sectors, ultimately to levels that are sustainable” (UNEP/ILO/IOE/ITUC, 2008). The broadness of this definition means that – potentially – almost every job can become greener.

Indeed, boundaries between “green” and “non-greenjobs are already becoming blurred.

For instance, in some countries “energy auditor” is viewed as a new, green job; in others, it is seen as a shift of competences for an existing profession: auditor. This blurring will intensify as more economic spheres improve their resource efficiency.

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Want To Improve Community-Level Green Behaviour? Try With Social Marketing

On 10/03/2014, in Education for Sustainability, Green Marketing, Social Marketing, by Dr. Paola Fiore

Social Marketing and Environmental Behaviour

 

A community-level initiative in the UK has successfully used social marketing techniques to encourage participants to cut their greenhouse gas emissions. On average, participants reduced their emissions footprint by 2 tonnes every year.

Based on the initiative, the authors of this study propose a framework to guide future community engagementThere is increasing emphasis on the role of community-level movements to reduce greenhouse gas emissions.

In this study, researchers examine an initiative which utilized “social marketing” to encourage a shift towards pro-environmental behaviours in the city of York, UK.

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The Strategic Role of Communication for Sustainability

 

What do the terms “communication” and “sustainability” mean when they are linked together? What do we understand by “communication”? What does “sustainability” imply for us?

People have different understandings of this terminology, depending on numerous linguistic and cultural characteristics in various countries in Europe and around the world, which can go far sometimes from the original definition of Sustainable Development set in 1987 by the UN Brundtland Commission as the “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

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