What do the terms “communication” and “sustainability” mean when they are linked together? What do we understand by “communication”? What does “sustainability” imply for us?
People have different understandings of this terminology, depending on numerous linguistic and cultural characteristics in various countries in Europe and around the world, which can go far sometimes from the original definition of Sustainable Development set in 1987 by the UN Brundtland Commission as the “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.”
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