Want to Inspire and Encourage Innovation? You Need to Invest in New Green Jobs and Skills

Investing in New Green Jobs and Skills

 

Green jobs” are defined as “jobs that reduce the environmental impact of enterprises and economic sectors, ultimately to levels that are sustainable” (UNEP/ILO/IOE/ITUC, 2008). The broadness of this definition means that – potentially – almost every job can become greener.

Indeed, boundaries between “green” and “non-greenjobs are already becoming blurred.

For instance, in some countries “energy auditor” is viewed as a new, green job; in others, it is seen as a shift of competences for an existing profession: auditor. This blurring will intensify as more economic spheres improve their resource efficiency.

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The Strategic Role of Communication for Sustainability

 

What do the terms “communication” and “sustainability” mean when they are linked together? What do we understand by “communication”? What does “sustainability” imply for us?

People have different understandings of this terminology, depending on numerous linguistic and cultural characteristics in various countries in Europe and around the world, which can go far sometimes from the original definition of Sustainable Development set in 1987 by the UN Brundtland Commission as the “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

Continue reading ETICAMBIENTE® BLOG POST: “A Sustainable Innovation Governance to Solve Environmental and Social Problems” and engage in the conversation by submitting your comments »

 

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What You Need to Ask About Sustainability

On 14/06/2011, in Sustainability Training, by Dr. Paola Fiore

 

Sustainability is more than just a “buzz word” for the global business community. International market leaders recognize that sustainable strategies, practices and tools can help organizations gain competitive advantage, increase market share and boost shareholder value.

We know that sustainable development should provide for current needs without sacrificing those of future generations, as well as sustainable activities should require a careful evaluation of how present decisions will affect future economies, societies and natural resources.

Companies have many practices and tools that help translate their aspiration for sustainability into practical, effective solutions; moreover, the growing demand for greener products and services creates opportunities for a new generation of open minded sustainability leaders and more environmentally and socially responsible eco-entrepreneurs and green investors.

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